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Love You Tomorrow Team

We are a collection of real brides, brides-to-be, and believers in happily-ever-afters that includes beautiful jewelry and special touches. Love you today, love you tomorrow!

Latest posts by Love You Tomorrow Team (see all)

• Tawkify vs It’s Just Lunch: Which Matchmaking Service Is Better for You? - September 8, 2026
• Dating Apps vs Professional Matchmaking: Which Is Better If You’re Looking for Love? - September 3, 2026
• My Honest HoneyLove Cloud Embrace Bra Review - July 18, 2025

If I’m going to pay someone to find me a date…

At the venerable age of 40, I’m not particularly interested in going on more dates just for the sake of going on dates. I’d actually like to meet someone who gets me. Someone whose weird matches my weird. I don’t want to waste any more time exchanging banal niceties with a parade of Miss Wrongs.

I’m long enough in the tooth to know who I am, what I’m looking for, and that this isn’t the rehearsal. I want to find someone awesome I might actually fall in love with, which might sound horribly sentimental, but it explains why I’ve started taking the whole thing a little more seriously.

After years of swiping left and right on Tinder, Bumble and Hinge, that was what led me to professional matchmaking. And once I’d got over the slightly unusual idea of telling a complete stranger an alarming amount about my love life, there was another question: who was I actually going to trust with it?

Because professional matchmaking is not cheap. If I’m going to spend several thousand dollars handing over part of the search for a partner, I’d like to know what I’m actually getting for the money. Preferably before somebody starts asking for my credit card details and my thoughts on emotional availability.

Two of the biggest names I kept coming across were Tawkify and It’s Just Lunch. Both are aimed at people looking for serious relationships and replace the endless browsing of dating apps with a human matchmaker who gets to know what you’re looking for and suggests people worth meeting.

On paper, they sound pretty similar. The differences started to appear when I looked at how they actually go about it.

Tawkify vs It’s Just Lunch: at a glance

They’re more similar than the names suggest

It’s Just Lunch wears its simplicity fairly proudly. The clue is in the name: find someone suitable, meet them for lunch or a drink, and see if there’s anything there. Tawkify presents itself as a more involved matchmaking service, with a bigger emphasis on screening, personalisation and support around the date itself.

Underneath all that, though, they start with much the same basic idea: tell a stranger rather a lot about your romantic life, then trust them to introduce you to someone you might actually like. You get a dedicated matchmaker who digs into what you’re looking for, from relationship goals and lifestyle to values and physical preferences, then searches for people they think might be worth meeting. What happens on each date feeds back into what they look for next.

In other words, you’re not paying somebody to operate your Hinge account with faster thumbs. You’re paying for judgement. Someone has to listen to what kind of person you want, get a sense of the person you are, and decide whether those two things add up. They may even suggest somebody who would never have survived the filters you set for yourself.

Personally, I can see some value in introducing another brain into the proceedings. My own romantic judgement has hardly produced an immaculate track record.

So where do the matches actually come from?

It’s Just Lunch starts with your initial interview, then its matchmakers hand-select people using your preferences, their own intuition, and what they learn from previous dates. You tell them what you want, they decide who they think you should meet, and then reality gets a vote.

Tawkify works from a similar starting point, but the scale of its search is easier to put a number on. It says its matchmakers can look through a network of more than three million singles and recruit beyond it when the right person may not already be sitting neatly in the database.

That distinction would matter to me. If I’m paying somebody thousands of dollars to find potential partners, I’d want them casting the net as widely as possible.

I also like the idea that preferences can be treated as guidance rather than commandments. On a dating app, I usually set my age range at, say, 28 to 49. But if some wonderful 50-year-old lady walked into my life and swept me off my feet, I’m hardly going to rule her out because she’s completed one extra lap around the sun.

That’s the sort of thing a human matchmaker can make a judgement call on. A filter just sees the number and says no.

Admittedly, this is a fine line. I wouldn’t want to pay someone a large sum of money to tell me everything I thought I wanted was wrong. But neither would I want them nodding politely at a shopping list assembled through twenty years of questionable romantic decision-making.

It’s Just Lunch makes a similar claim for the value of its matchmakers’ intuition, so this is not a simple Tawkify advantage. Where Tawkify offers something more tangible is the published scale of its network and the ability to search beyond it.

Lunch, drinks or something a little more elaborate?

As the name suggests, It’s Just Lunch plans dates around lunch or a drink after work, with the matchmaker sorting the arrangements and restaurant reservation so that the two of you can simply turn up and see what happens.

There is a certain logic to keeping a first meeting that simple. You are, after all, sitting down with somebody you have never met before. Perhaps neither of you needs a carefully choreographed sunset picnic until you have established that you can survive a glass of wine together.

Tawkify gives itself more room to personalize the date. Drinks, happy hour or tapas are among the most common choices there too, so we are not talking about every introduction becoming an elaborate romantic production. But Tawkify has a separate curation team whose job is to plan the date, choose the venue and handle the reservation, with the option to shape the setting around the people being introduced.

That feels like a small difference until you remember what you are paying for. It’s Just Lunch deliberately keeps the first-date formula straightforward. Tawkify treats the date itself as another part of the matchmaking service.

Neither approach can manufacture chemistry, of course. The best restaurant in town will not rescue a date if the conversation dies somewhere between ordering drinks and the arrival of the appetizers.

How blind is the blind date, and who has actually checked them first?

There is a slightly unnerving moment in professional matchmaking when somebody tells you they have found a person you should meet, and you realize you are now expected to trust their judgement enough to actually go and meet them.

Both services keep quite a lot out of public view. It’s Just Lunch doesn’t put clients into a public dating pool and keeps personal contact details private, sharing your first name and information about why the matchmaker thinks you might get on.

Tawkify is similarly private, but explicitly operates as a blind matchmaking service. Photos and the onboarding video are there for the matchmakers rather than prospective dates. Physical preferences still count, and the matchmaker can describe the person they have in mind, but you don’t get a photograph to inspect beforehand. That requires a degree of faith I’m still not entirely sure I possess, although perhaps forty years of judging people by photographs is not the compelling success story I might like to think it is.

Tawkify says every proposed match goes through both a live-video screening and a criminal-record screening. It’s Just Lunch does not conduct background checks. That is a deliberate policy rather than an omission: the company says databases can be incomplete or inaccurate and argues that background checks can give people a false sense of security.

I understand the argument. A clean record cannot tell you whether someone is charming, emotionally available, or about to spend ninety minutes explaining cryptocurrency to you. But if I were choosing between the two, I would still rather have the additional screening. It doesn’t guarantee that a stranger is safe; it simply means one more check has happened before I sit two feet away from them. 

How much of the dating admin disappears?

Part of the appeal of using a matchmaker is that dating stops being a project-management exercise.

Both services take a fair amount off your plate. It’s Just Lunch finds the match, makes the introduction, coordinates the date, and asks for feedback afterwards. If you start seeing someone, you can also put your membership on hold while you work out whether the new relationship is going anywhere.

Tawkify goes further in how much of the process it takes on. Your matchmaker handles the search and learns from each date, while other parts of the service cover screening, date planning, and the practical details around the introduction. Depending on the package, there can also be broader scouting and relationship coaching.

So the distinction is not that one service does the work and the other leaves you to it. Both are designed to spare you from spending your evenings browsing profiles, chasing messages, and negotiating calendars with strangers. The real difference is how much support you want around the search.

Personally, if I’m paying for matchmaking because I want dating to take up less of my time and headspace, I can see the appeal of handing over more of it. There is only so much romance to be found in a WhatsApp exchange about whether they’re free on Tuesdays. 

And then somebody tells you what this costs

Tawkify is easier to pin down because it publishes more of its pricing. Its full-service client packages currently start at $4,900, with options for different numbers of matches. Even at the lower end, you still get a dedicated matchmaker, screened introductions, personalized date planning, and feedback after each date.

From there, you can pay for a longer and more involved search. Its 12-match Signature package is currently listed at $15,000, while Premier sits at the top end at $70,000. Signature extends the full matchmaking service across 12 introductions; Premier adds a nationwide search, scouting beyond Tawkify’s existing network, additional coaching and support, and access to its most experienced matchmaking team.

At $70,000, admittedly, I would expect someone to find me a partner and perhaps have a quiet word with the wedding venue too.

It’s Just Lunch is harder to compare neatly because it doesn’t publish its prices or package tiers. You speak to the company first and receive a membership recommendation based on what you’re looking for and where you live.

That means the figures available online need a little more caution. Recent customers have reported paying roughly $3,200 to $7,000 for standard memberships, while higher-level Luxe options have also been quoted separately. Those are reported customer prices rather than an official It’s Just Lunch rate card, so they are useful as a guide rather than a definitive price list.

What those figures do suggest is that both services represent a serious investment, although some reported It’s Just Lunch memberships come in below Tawkify’s full-service starting price.

The bigger difference for me is that Tawkify gives you a clearer idea upfront of how the service changes as the price goes up. With It’s Just Lunch, you need to have the consultation before you know exactly what you’re being offered and what it will cost.

Once you are spending several thousand dollars either way, I think I’d want to understand not just the number, but what changes on the other side of it.

So which one would I actually choose?

If I want a human matchmaker to get me off the apps and into a steady rhythm of straightforward first dates, I can see why It’s Just Lunch would appeal. The format is simple, the service has been doing it for decades, and if the quote came in materially below Tawkify, that would obviously matter.

But if I was spending several thousand dollars on professional matchmaking, I think I’d want more of the process taken care of: the broader search, the additional screening, and the extra support around the introduction. If I’m going to hand over part of my love life to a stranger, I might as well make that leap of faith count.

Perhaps that is partly because I am less interested in dating as a numbers game than I once was. I don’t particularly need more people to meet. I need a better chance of meeting someone who makes sense for me, without turning the search into another part-time job.