Bottom Line Up Front Summary: While both brands are reputable, the better overall online experience and selection is definitely with the digitally native Blue Nile experience here. Blue Nile and Shane Co are some of the largest diamond retailers in the world. Most of their current activity happens online, on their websites, where you can order […]

Bottom Line Up Front Summary: While both companies are reputable, I found the better online experience and selection with Jared’s here.  Both Shane Co and Jared are reputable and well-known jewelry vendors with long brand histories. They both market a pretty wide range of precious items, settings, and models. Lately, they did their best to

Jewelers with a huge online presence, like Jared and Blue Nile, are making waves. In a recent interview with JCK, Blue Nile’s Chief Financial Officer, Bill Koefoed, revealed that, to stay competitive, Blue Nile has made sweeping changes over the years, in part by revamping the company’s website, improving “diamond visualization”, and paying extra attention

Ritani and Blue Nile, two of the biggest names in the online jewelry industry are becoming increasingly competitive–with each other especially for diamond jewelry. Just three years ago, Ritani, a New-York based retailer, partnered with independent jewelers and local jeweler storefronts to expand its loose diamond collection, diamond engagement ring collection, and fine jewelry, specifically

Bottom Line Up Front Summary: While Adiamor had some nice aspects, the better overall selection, online experience and prices are definitely with Blue Nile Here. When they first opened for business, only a select group of consumers knew the names Adiamor and Blue Nile. But when it comes to buying an engagement ring or wedding